Digital Marketing Mastery
কোর্স টি করার জন্য কি কি লাগবে ?
- একটি ল্যাপটপ / ডেস্কটপ
- ইন্টারনেট কানেকশন
- কোন রকমের পূর্বের অভিজ্ঞতা এর প্রয়োজন নেই। আমরা সমস্ত কনটেন্ট বেসিক থেকে শিখাবো ।
Course Module
Understanding Digital Marketing
SHOPIFY PART
- Shopify partner account create, overview, collection create
- Find and Setup Address & Manually product Upload
- Understanding Print on demand Store and Product Design
- Understanding,Create and Setup Shopify All Pages
- Dropshipping Winning Product Research by dropsy tools
- Shopify Dropshipping Product Import By Cj Dropshipping
- Theme Design Part- 01
- Theme Design Part- 02
- Theme Design Part- 03
Marketplace Class
- Fiverr Class
- Upwork Class
FACEBOOK ADS PART
- Introduction to Facebook Ads
- How Facebook Ads works
- How Facebook Ads Auction works
- Why Facebook Ads are effective
- Facebook Advertising Policy Overview
- Creating & Optimizing Facebook Page
- What is Facebook Business Manager & Why you should use it?
- Setting up Facebook Business Manager account
- Adding people to Business Manager and roles & permissions
- Adding a Page to Facebook Business Manager Account
- Creating Ad Account in Facebook Business Manager
- Setting up Payment method, Limits & Billing
- Understanding Facebook Pixel & Server-side tracking
- Understanding Google Tag Manager
- Set up Facebook Pixel & CAPI with Google Tag Manager
- Setting up Standard & Custom events
- Setting up custom conversion
- Setting Up Tracking for Offline Events
- Setting Up Tracking for Video Engagement
- Setting Up Tracking for Individuals that Came to a Facebook Event
- Setting Up Tracking & Individuals interacting with our Facebook Page
- Creating Saved/Core Audience
- Creating A Custom Audience for Retargeting
- Creating Lookalike Audience
- Creating a Audience from a Customer List – CSV
- Creating Special Ad Audience
- Facebook Ads Campaign Structure
- Overview of Campaign Objectives
- Targeting Split or A/B Test
- Facebook Creator Studio
- Slideshow Ads
- Carousel Ads
- Facebook page like engagement ads
- Lead Generation Ads
- Understanding Sales Funnel
- What is a Facebook Ads Funnel?
- Stages of Facebook Ads Funnel
- Content strategies of different funnel states
- Create Facebook Sales Funnel
- Facebook Sales Funnel Optimization
- Audience Insights
- Ad Relevance Optimization Technique
- Placement Optimization
- Device optimization
- Location optimization
- Age Group based optimization
- Bid and budget optimization
- Evaluating the performance of ad campaigns
GOOGLE ADS PART
- Overview of Google Ads
- Creating a Google Ads Account
- Google Ads Account Access & Security
- Configure and Manage Account Alerts, Announcements & Notifications
- Billing & Payment methods
- Plan a Google Ads Campaign (Standard, Smart & Performance Max Campaign)
- Create Campaigns & Configure Campaign Settings
- Create and Configure Ad Groups, Ads & Keywords
- Managing Bidding & Budgets
- Research Keywords with the Google Keyword Planner
- Research Keywords by WMS Everywhere
- Configure Ad Groups & Keywords
- Comparing the different keywords match types: Broad, Phrase, Exact Match Modifier
- Explore & understand negative keywords
- Configuring Language & Location Targeting
- Device specific targeting – Mobile, Tablet & Desktop
- Writing effective ad copy
- Learn basic use of Ad extensions
- Review Google Ad Policies
- Create Ads with Extensions that Provide Information
- Create Ads with Automated Extensions
- Plan & Create a Display Network Campaign
- Standard Display Campaign, Smart Display Campaign & Gmail Campaign
- Target by Audience (Automated & Manual)-Keywords, Topic & Demographics
- Target Campaigns by Device Type
- Create a Responsive Ad
- Placement Ads Targeting on Website, Mobile Apps & YouTube
- Affinity & In-market audience targeting
- Custom audience targeting
- Learning how to use dynamic display ads
- Understanding Video/YouTube Ads
- Skippable in-stream ads
- Bumper ads
- Non-skippable in-stream
- Outstream ads
- Ad sequence with skippable in-stream ads, non-skippable in-stream ads, bumper ads
- Optimize Landing Pages for Quality Score
- Optimize Bidding Performance
- Optimize Budgets
- Automate Google Ads Campaign Using Rules
- Optimize Campaign Configuration for Conversions
৳ 12,000
৳ 6,000
Course Features
- LIVE CLASS FROM ANYWHERE
- LIVE SUPPORT ANYTIME
- recorded classes
- FIVERR,UPWORK Marketplace
- Own LMS Software to TRack Your activity